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KICKASS SAAS CONFERENCE

Online Global Growth Conference

For SaaS Founders & Executives

by joining the conference you'll also get access to
all the perks of the Kickass SaaS Membership

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TOP INDUSTRY EXPERTS

World-class speakers with a mission to help you grow your business and solve the problems you’re in today.

ONLINE NETWORKING

Kickass Virtual Networking Party from the comfort of your couch. Find your ideal SaaS Match! 

VIRTUAL EXPO BOOTH

Take a walk through the Kickass Expo Area and have a realtime interaction with the vendors.

NOT JUST ANOTHER
ZOOM CONFERENCE

SHOWCASE YOUR BUSINESS

Generate Leads and Increase Brand Awareness by Doing a Live Showcase at Kickass Expo Area​

Live Video Presentation

Kickass Virtual Expo Area is a place where all event-goers can “walk around” and interact realtime with the booths that interest them. You can get an awesome event-exclusive offers, ask anything you’d like through the chat or join the booth and have a live chat with the booth host. It’s a real life conference experience from the comfort of your couch! 

Do you want your company to be a part of the Virtual Expo Area? 

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Get Access to Exclusive Kickass Deals & All Watch the Past Talks

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KickAss SaaS Membership

Current Exclusive Deals you can find on KickAss Membership Portal

WATCH ALL THE PAST TALKS

AARON KRALL

SaaS Onboarding Specialist @ aaronkrall.io
Aaron Krall helps SaaS companies drive more leads, convert more users and accelerate growth. His proven, done for you systems and frameworks have increased conversions, automated sales and reduced churn for companies like Reply.io and IBM.

THE $20K MRR BLUEPRINT - STEP BY STEP STRATEGY FOR GETTING TO $20K MRR IN THE NEXT 6 MONTHS​

In this talk Aaron covered how to: Position your product so it attracts your ideal customer; Find prospects that need your product and are happy to pay for it; Follow up with prospects in a fun, engaging way that makes you the expert; Get in front of the decision maker.

TOM HUNT

Co-founder @ bCast.fm
Tom built a marketplace connecting online entrepreneurs and virtual assistants from scratch whilst travelling the world and sold 90% of it. He now helps SaaS businesses with B2B marketing and is building the worlds first B2B focused podcast host: bCast.fm

The little known saas content growth strategy that is delivering quite interesting results

In this talk, Tom Hunt shares a simple SaaS content strategy that closed a five figure deal with a SaaS company (that you know) within 6 months…. whilst building a brand, gaining SEO traffic and boosting social engagement.

SHAWN FINDER

CEO & Founder @ Autoklose
Shawn is experienced sales stragegist. He took ExchangeLeads from 0 to Breakeven in 5.5 months and Launch Autoklose with 3018 prospects ready to purchase before the product was developed. These days he fills his sales rep’s calendars with an average of 38 meetings a week.

How To Triple Your Sales Using Sales Automation

Targeted lead generation combined with automated follow-ups is key to increasing your sales. In this information-packed webinar, you will discover: How to search a database to find the right prospects, automate certain tedious tasks in the sales process, fill your calendar with demos while you are sleeping, and use social touches to close a deal faster.

PATRICK CAMPBELL

Co-Founder & CEO @ ProfitWell
Patrick Campbell is the Co-Founder and CEO of ProfitWell the industry standard software for helping companies like Atlassian, Autodesk, Meetup, and Lyft with their monetization through Price Intelligently and retention strategies

Value Based Pricing Lessons from 16,452 Companies

Join CEO Patrick Campbell in a monetization deep dive to unpack what they’ve extracted from over sixteen thousand companies on value based pricing strategy, and why getting it wrong is not an option.

AARON ROSS

Co-CEO of PredictableRevenue
Aaron Ross is the author of From Impossible To Inevitable (ranked 8th best startup book of all time) and Predictable Revenue (called “The Sales Bible of Silicon Valley”) about sales systems that helped Salesforce.com, Twilio, Zuora and other companies create billions.

OUTBOUND SALES MISTAKES EVEN SMART LEADERS MAKE

For every company interested in growth there comes a time when outbound sales becomes a necessity to bring in new revenue. But while scores of companies have had success with outbound, outbound teams still struggle with a number of common mistakes. Even the most seasoned outbound leaders – those navigating tight timelines, ambitious goals, and junior reps – struggle to nail every element required for outbound sales success. That’s why we’ve gathered those mistakes, and how to avoid them.

RYAN WARDELL

CEO & Founder of the StartupSauce Academy
He sold his previous startup in 2012 and has mentored in growth and marketing for startup accelerators in the US, UK, Germany and Australia. He is an expert in SaaS marketing, especially cold email outreach, partnerships and conversion rate optimization.

HOW TO USE PARTNERSHIPS TO ACQUIRE CUSTOMERS EFFECTIVELY

Partnerships are a low-cost, scalable, repeatable way to get new leads each month, for both bootstrapped and funded SaaS startups alike. Leads from partners tend to convert better than leads from other marketing channels too. And yet, most SaaS founders tend to overlook Partnerships. In this talk, Ryan shared strategies for building and maintaining a network of referral partners from his own experiences, as well as insights from the SaaS founders in his community.

CATHY WHITE

Founder & Director at CEW Communications
Cathy specialises in communications for tech startups and the wider ecosystem that supports them. She founded CEW Communications at the end of 2016. In 2018 the agency was recognised as one of the UK’s top 100 small businesses by Startups.co.uk.

HOW TO CREATE STORIES AND BUILD RELATIONSHIPS WITH THE MEDIA

A story in the right publication for the audience you want to attract can help build awareness of your brand over time, but can also be a useful way to support multiple objectives for your business. But finding your voice, the right angle and the best journalists to pitch takes time. In this session, Cathy shared how you can establish your narrative and the best practices for working with the media. 

FIL GUIJARRO

Sales Consultant & Mentor
Fil specializes in helping digital companies in various countries to acquire, train, and manage multinational sales teams, in order to position themselves strategically. From his point of view, internationalisation is 5% localization – 95% sales.

SALES PROCESSES THAT EVERY COMPANY SHOULD HAVE

In this talk Fil covered the processes, tools, and documents that every company should have.
We talked about what’s an efficient sales process, cover some of the best practices of splitting the roles in the team, and how to properly conduct handovers between sales, onboarding, and customer success.

Pitching your product, service or idea can be a challenge. There are no second chances. You have to get it right the first time. The trick is to be able to say all that you need to say, even when you don’t have a lot of time to say it. The trick is to say it in a way that makes your idea different. The trick is to say it in a way that makes your audience want to buy into or invest in you or your idea. So how do you make your pitch stand out? In this session, you’ll learn how to persuasify your pitch and increase your chances of getting your audience to act on that pitch.

Have you ever wondered why you never get the answers you want? One of the hardest things to do, in any sales process, is to ask truly great questions. Both to your leads and customers. During this talk, we covered the mistakes everyone makes and how you can avoid them in order to have better-informed sales conversations. Also…. do you know how many times I have pitched this idea and had people pick one of the others? 

It doesn’t matter if your SaaS is sales-led, marketing-led, product-led, or engineering-led: your company will thrive when you’re customer-led, above all else. The talk covered:

  • What is Customer-Led Growth
  • Customer-Led vs Sales, Product, Marketing-Led
  • Customer Research
  • Mistakes too many B2B SaaS founders make
  • Hiring

What is the unexpected benefit of celebrating failure? In this talk, you will learn how to use and apply certain strategies within a number of guided steps which will help you identify the most valuable things a business owner can have: the answers to the questions he/she did even think of asking about. Go beyond the fundamental MBA business mechanics and apply those strategies to effectively scale your SaaS business.

VIRTUAL NETWORKING

Meet and Chat With Everyone at the Conference

Mingle and match with SaaS founders and executives at the Kickass Networking Party! Connect with people and find your SaaS match! Share your experience, problems, or have a quick chit-chat with the participants and speakers.

Don’t forget to bring your drink and dress up for the occasion!

Live Video Presentation

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